Facebook and Instagram ads

Meta Ads Agency UK

Facebook and Instagram ads for UK eCommerce brands doing £15k to £100k a month. Account structure, creative testing and tracking engineered to lower your cost per purchase and grow new customers, not to chase cheaper clicks.

Meta

£32 → £13

Cost per acquisition, RB Club

£3M+

Spent on Meta ads for clients

Rising ad costs are rarely a budget problem. They are a system problem.

An account too fragmented to learn

Budget spread across too many campaigns, each one too small to give the algorithm a clear signal. Costs rise and nobody can say which pound is working.

Optimised to the wrong number

Platform ROAS that rewards returning buyers looks healthy while new customer acquisition stalls. You end up paying to reach people who would have bought anyway.

Creative that burns out

A few ads carrying all the spend until they fatigue, with no testing system feeding in replacements. Performance swings from one month to the next.

What is included

Your ad account, built to scale profitably.

01

Account audit

Structure, tracking, creative and spend reviewed in full, so you know exactly where budget is being wasted before anything changes.

02

Account consolidation

Campaigns consolidated into a structure built for learning and scale, so the algorithm gets enough signal to find your customers.

03

Optimised to new customers

Measurement and decisions built around cost per purchase and new customer acquisition, not clicks or blended ROAS.

04

A structured creative testing system

Static and UGC style creative built in house and tested against the data, with clear rules for what scales and what gets cut.

05

Tracking that holds up

Pixel and Conversions API set up and checked, so the platform optimises on accurate purchase data.

06

Weekly reporting against profit

Cost per purchase, new customer acquisition and contribution reported every week in plain English.

Ad creatives built to perform, not just look good.

Creatively engineered against the data and built to deliver lower costs per acquisition, increased conversion and profitable scale.

How it works

Remove the waste. Then scale what the data proves.

01

Audit

Your ad account, tracking and creative reviewed in full. You get the diagnosis and the order to fix things in, whether we work together or not.

02

Rebuild

Waste removed, campaigns consolidated, tracking fixed and the testing system set up. Conversion and retention are checked so new customers land on a system built to keep them.

03

Test and scale

New creative tested every week, winners scaled with controlled budget increases, and everything reported against cost per purchase.

Book Your Free Growth CallNo contracts. Rolling terms.

Why JHA Media

An ads partner that thinks like an operator.

£3M+ managed on Meta

Over £3M spent on Meta ads for client brands, with every decision made against the data.

Engineered, not guessed

Run by Ben Evans, a Lean Six Sigma Master Black Belt. Measure the baseline, find the constraint, change one variable, verify the result.

You work with Ben directly

No account managers and no hand offs. The person who audits your account is the person who runs it.

Ads as part of the system

Paid acquisition is run alongside your store and your Klaviyo, so the customers you pay for convert and come back.

Testimonials

Clients don't stay quiet about it.

"What an experience from start to finish. So much experience and knowledge, we worked with Ben to help create our new website and to support our new eCommerce business. So impressed with all aspects, his patience with the countless changes we wanted to make. Really looking forward to continuing to work with Ben."

Wow, excellent!Verified · Trustpilot

"Ben is an absolute pleasure to work with and I'm very glad to have him on that end of the business."

An absolute pleasure to work withVerified · Trustpilot

"We worked with JHA Media over the past few months to manage and scale our email marketing across multiple markets, and the results have been exceptional. Ben brought a level of commitment and professionalism that genuinely felt like having an in house team member rather than an external partner."

Exceptional ServiceVerified · Trustpilot

"Using their ACR Growth Method we have seen measurable improvements across every area of our eCommerce business, from acquiring more qualified customers, to converting them more efficiently, and increasing retention. The results speak for themselves."

Completely transformed how we scaleVerified · Trustpilot

"He becomes a second brain, almost like a business partner, and helps me to stay calm and remain focused on the goal. Through the 90 days programme, my business is in a much stronger position. I cannot recommend him enough."

A second brain for the businessVerified · Trustpilot

"Fantastic results from JHA, highly recommend if you are ready to see real results. The quality of leads has resulted in a massive increase in profit. We would not work with anyone else."

Fantastic resultsVerified · Trustpilot

"What an experience from start to finish. So much experience and knowledge, we worked with Ben to help create our new website and to support our new eCommerce business. So impressed with all aspects, his patience with the countless changes we wanted to make. Really looking forward to continuing to work with Ben."

Wow, excellent!Verified · Trustpilot

"Ben is an absolute pleasure to work with and I'm very glad to have him on that end of the business."

An absolute pleasure to work withVerified · Trustpilot

"We worked with JHA Media over the past few months to manage and scale our email marketing across multiple markets, and the results have been exceptional. Ben brought a level of commitment and professionalism that genuinely felt like having an in house team member rather than an external partner."

Exceptional ServiceVerified · Trustpilot

"Using their ACR Growth Method we have seen measurable improvements across every area of our eCommerce business, from acquiring more qualified customers, to converting them more efficiently, and increasing retention. The results speak for themselves."

Completely transformed how we scaleVerified · Trustpilot

"He becomes a second brain, almost like a business partner, and helps me to stay calm and remain focused on the goal. Through the 90 days programme, my business is in a much stronger position. I cannot recommend him enough."

A second brain for the businessVerified · Trustpilot

"Fantastic results from JHA, highly recommend if you are ready to see real results. The quality of leads has resulted in a massive increase in profit. We would not work with anyone else."

Fantastic resultsVerified · Trustpilot

"The only company I have used and experienced real results, real conversions. Sales have increased, traffic is great. A company that truly exceeds expectations."

Real results, real conversionsVerified · Trustpilot

"Before working with JHA Media, our email marketing was dead, with barely any revenue coming in. In just a short time, Ben and the team completely transformed it. Now email is one of our top revenue drivers."

A team you can trustVerified · Trustpilot

"I was very sceptical when I started. They seemed to really understand the situation and explained how they would find leads that actually convert. It has turned out to be a fantastic decision."

Sceptical at first, converted sinceVerified · Trustpilot

"Ben honestly feels like an extension of our business. We have seen incredible growth over the last few months and everything we do now is strategically driven by Ben with his expertise."

Shopify and Facebook Ads expertsVerified · Trustpilot

"The experience I have had with them as a company has been impeccable. For a service like this I would expect to pay at least double what I was charged. 10/10 all round."

High quality, super efficientVerified · Trustpilot

"They offer the best advice and service and I will 100% be using them frequently. Do not know what I would have done without Ben and the JHA Media team."

Would not use anyone elseVerified · Trustpilot

"The only company I have used and experienced real results, real conversions. Sales have increased, traffic is great. A company that truly exceeds expectations."

Real results, real conversionsVerified · Trustpilot

"Before working with JHA Media, our email marketing was dead, with barely any revenue coming in. In just a short time, Ben and the team completely transformed it. Now email is one of our top revenue drivers."

A team you can trustVerified · Trustpilot

"I was very sceptical when I started. They seemed to really understand the situation and explained how they would find leads that actually convert. It has turned out to be a fantastic decision."

Sceptical at first, converted sinceVerified · Trustpilot

"Ben honestly feels like an extension of our business. We have seen incredible growth over the last few months and everything we do now is strategically driven by Ben with his expertise."

Shopify and Facebook Ads expertsVerified · Trustpilot

"The experience I have had with them as a company has been impeccable. For a service like this I would expect to pay at least double what I was charged. 10/10 all round."

High quality, super efficientVerified · Trustpilot

"They offer the best advice and service and I will 100% be using them frequently. Do not know what I would have done without Ben and the JHA Media team."

Would not use anyone elseVerified · Trustpilot

Meta ads agency FAQs

Questions brands ask before hiring a Meta ads agency.

A Meta ads agency plans, builds and manages your Facebook and Instagram advertising: account structure, creative, testing, budgets and tracking. At JHA Media that starts with an audit of the account and is reported every week against cost per purchase and new customer acquisition.

Yes. Meta ads run across Facebook and Instagram from the same account, and we manage both as one programme for eCommerce brands.

Rising acquisition cost is usually a system signal rather than a budget problem. The common causes are a fragmented account that cannot learn, creative fatigue with no testing system behind it, weak tracking, or a store that does not convert the traffic. The audit shows which one applies to you.

Blended platform ROAS can hide the real picture because it rewards returning buyers. For most growing brands the better measures are cost per purchase and new customer acquisition, judged against your margin.

Yes. Static and UGC style creative is built in house and tested against the data. Where a brand needs high production video, we coordinate it through a creative partner.

Waste is usually removed in the first 30 days, which often lowers cost per acquisition before any new creative runs. The testing system then compounds over 90 days as winning creative is found and scaled.

Every engagement is priced against scope and your ad spend. You get the exact figure on the call, after we have seen your numbers.

No. Retainers run on rolling monthly terms. We keep clients by performing, and the numbers are in front of you every week.

Ads work best on a system built to keep the customers they bring in. See our Klaviyo agency work and how we grow eCommerce brands.

Free tool

Find out where your brand is leaking profit.

Answer 10 quick questions about your ads, your store and your email. Get your ACR Growth Score out of 100, a breakdown across all three pillars, and a roadmap to fix the weakest one first.

Get My ACR Score Under 3 minutes
A

Acquisition

40 points

C

Conversion

30 points

R

Retention

30 points

Built for UK brands doing £15k to £100k a month.

£20,000,000+ and counting.

Book your free
growth call

Tell us about your brand, then pick a time. We'll go through your numbers together and map out what is holding your growth back.

45 minutes Your numbers A clear plan No obligation
Check your fit and book a call

A few quick questions about your brand, then pick a time that suits you.