Facebook and Instagram ads
Meta Ads Agency UK
Facebook and Instagram ads for UK eCommerce brands doing £15k to £100k a month. Account structure, creative testing and tracking engineered to lower your cost per purchase and grow new customers, not to chase cheaper clicks.

£32 → £13
Cost per acquisition, RB Club
£3M+
Spent on Meta ads for clients
Rising ad costs are rarely a budget problem. They are a system problem.
An account too fragmented to learn
Budget spread across too many campaigns, each one too small to give the algorithm a clear signal. Costs rise and nobody can say which pound is working.
Optimised to the wrong number
Platform ROAS that rewards returning buyers looks healthy while new customer acquisition stalls. You end up paying to reach people who would have bought anyway.
Creative that burns out
A few ads carrying all the spend until they fatigue, with no testing system feeding in replacements. Performance swings from one month to the next.
What is included
Your ad account, built to scale profitably.
01
Account audit
Structure, tracking, creative and spend reviewed in full, so you know exactly where budget is being wasted before anything changes.
02
Account consolidation
Campaigns consolidated into a structure built for learning and scale, so the algorithm gets enough signal to find your customers.
03
Optimised to new customers
Measurement and decisions built around cost per purchase and new customer acquisition, not clicks or blended ROAS.
04
A structured creative testing system
Static and UGC style creative built in house and tested against the data, with clear rules for what scales and what gets cut.
05
Tracking that holds up
Pixel and Conversions API set up and checked, so the platform optimises on accurate purchase data.
06
Weekly reporting against profit
Cost per purchase, new customer acquisition and contribution reported every week in plain English.
Results
Lower acquisition cost. More new customers.
Ad creatives built to perform, not just look good.
Creatively engineered against the data and built to deliver lower costs per acquisition, increased conversion and profitable scale.
How it works
Remove the waste. Then scale what the data proves.
Audit
Your ad account, tracking and creative reviewed in full. You get the diagnosis and the order to fix things in, whether we work together or not.
Rebuild
Waste removed, campaigns consolidated, tracking fixed and the testing system set up. Conversion and retention are checked so new customers land on a system built to keep them.
Test and scale
New creative tested every week, winners scaled with controlled budget increases, and everything reported against cost per purchase.
Why JHA Media
An ads partner that thinks like an operator.
£3M+ managed on Meta
Over £3M spent on Meta ads for client brands, with every decision made against the data.
Engineered, not guessed
Run by Ben Evans, a Lean Six Sigma Master Black Belt. Measure the baseline, find the constraint, change one variable, verify the result.
You work with Ben directly
No account managers and no hand offs. The person who audits your account is the person who runs it.
Ads as part of the system
Paid acquisition is run alongside your store and your Klaviyo, so the customers you pay for convert and come back.
"What an experience from start to finish. So much experience and knowledge, we worked with Ben to help create our new website and to support our new eCommerce business. So impressed with all aspects, his patience with the countless changes we wanted to make. Really looking forward to continuing to work with Ben."
"Ben is an absolute pleasure to work with and I'm very glad to have him on that end of the business."
"We worked with JHA Media over the past few months to manage and scale our email marketing across multiple markets, and the results have been exceptional. Ben brought a level of commitment and professionalism that genuinely felt like having an in house team member rather than an external partner."
"Using their ACR Growth Method we have seen measurable improvements across every area of our eCommerce business, from acquiring more qualified customers, to converting them more efficiently, and increasing retention. The results speak for themselves."
"He becomes a second brain, almost like a business partner, and helps me to stay calm and remain focused on the goal. Through the 90 days programme, my business is in a much stronger position. I cannot recommend him enough."
"Fantastic results from JHA, highly recommend if you are ready to see real results. The quality of leads has resulted in a massive increase in profit. We would not work with anyone else."
"What an experience from start to finish. So much experience and knowledge, we worked with Ben to help create our new website and to support our new eCommerce business. So impressed with all aspects, his patience with the countless changes we wanted to make. Really looking forward to continuing to work with Ben."
"Ben is an absolute pleasure to work with and I'm very glad to have him on that end of the business."
"We worked with JHA Media over the past few months to manage and scale our email marketing across multiple markets, and the results have been exceptional. Ben brought a level of commitment and professionalism that genuinely felt like having an in house team member rather than an external partner."
"Using their ACR Growth Method we have seen measurable improvements across every area of our eCommerce business, from acquiring more qualified customers, to converting them more efficiently, and increasing retention. The results speak for themselves."
"He becomes a second brain, almost like a business partner, and helps me to stay calm and remain focused on the goal. Through the 90 days programme, my business is in a much stronger position. I cannot recommend him enough."
"Fantastic results from JHA, highly recommend if you are ready to see real results. The quality of leads has resulted in a massive increase in profit. We would not work with anyone else."
"The only company I have used and experienced real results, real conversions. Sales have increased, traffic is great. A company that truly exceeds expectations."
"Before working with JHA Media, our email marketing was dead, with barely any revenue coming in. In just a short time, Ben and the team completely transformed it. Now email is one of our top revenue drivers."
"I was very sceptical when I started. They seemed to really understand the situation and explained how they would find leads that actually convert. It has turned out to be a fantastic decision."
"Ben honestly feels like an extension of our business. We have seen incredible growth over the last few months and everything we do now is strategically driven by Ben with his expertise."
"The experience I have had with them as a company has been impeccable. For a service like this I would expect to pay at least double what I was charged. 10/10 all round."
"They offer the best advice and service and I will 100% be using them frequently. Do not know what I would have done without Ben and the JHA Media team."
"The only company I have used and experienced real results, real conversions. Sales have increased, traffic is great. A company that truly exceeds expectations."
"Before working with JHA Media, our email marketing was dead, with barely any revenue coming in. In just a short time, Ben and the team completely transformed it. Now email is one of our top revenue drivers."
"I was very sceptical when I started. They seemed to really understand the situation and explained how they would find leads that actually convert. It has turned out to be a fantastic decision."
"Ben honestly feels like an extension of our business. We have seen incredible growth over the last few months and everything we do now is strategically driven by Ben with his expertise."
"The experience I have had with them as a company has been impeccable. For a service like this I would expect to pay at least double what I was charged. 10/10 all round."
"They offer the best advice and service and I will 100% be using them frequently. Do not know what I would have done without Ben and the JHA Media team."
Meta ads agency FAQs
Questions brands ask before hiring a Meta ads agency.
Ads work best on a system built to keep the customers they bring in. See our Klaviyo agency work and how we grow eCommerce brands.
Free tool
Find out where your brand is leaking profit.
Answer 10 quick questions about your ads, your store and your email. Get your ACR Growth Score out of 100, a breakdown across all three pillars, and a roadmap to fix the weakest one first.
Acquisition
40 points
Conversion
30 points
Retention
30 points
Built for UK brands doing £15k to £100k a month.
£20,000,000+ and counting.
Book your free
growth call
Tell us about your brand, then pick a time. We'll go through your numbers together and map out what is holding your growth back.
A few quick questions about your brand, then pick a time that suits you.


















